Even though cougar women come in all varieties, even Hollywood stars, being called a ‘cougar’ is often seen as being derogatory. But we already knew that right? That's why together we are working to change the label - and I'm thrilled to report it's working.
Now it seems that women have no objection to being labelled as a cougar and wear it as a badge of honor.
Nearly three out of four women said they wouldn’t be offended if they were called by the name. And, men also find it more than acceptable to be seen out with a much older woman.
A survey of dating tastes revealed that 85 per cent of men said it was becoming more acceptable to romance older women.
Almost a third of men who took part in the survey said they had gone out with a woman 10 to 20 years older than them.